management change

FOR IMMEDIATE RELEASE

100 Quentin Roosevelt Blvd., Suite 508, Garden City, New York 11530

December 7, 2005

Emerging Vision, Inc. Announces Management Change

Emerging Vision, Inc. today announced that Myles Lewis was recently appointed sole Chief Operating Officer of Emerging Vision, Inc. In this role, Mr. Lewis will now be fully responsible for managing the Company's existing day-to-day operations, as well as for driving the implementation of new strategic business initiatives. Prior to this appointment, Mr. Lewis served as Co-Chief Operating Officer with Samuel Herskowitz. Mr. Herskowitz will continue to serve as Chief Marketing Officer of the Company.

Christopher Payan, Chief Executive Officer of Emerging Vision, commented that "Myles has played an instrumental role in implementing our operational improvement strategy over the past three years. We are grateful for his contributions to the implementation of better franchise systems, enhancing relationships with franchisees and the enforcement of franchise agreements. We completed this change to our management team to more fully align both Myles' and Sam's strengths with the anticipated needs of the Company going forward. We feel that, with this change, the Company will benefit more strongly from Myles' knowledge and experience in operations within the eye care industry. We are confident that, through the combination of our turnaround efforts and dedicated management team, we are well positioned to continue to grow the Company and maximize shareholder value."